Digitalmarketinginstitutes.in is a blog for Digital Marketing students. Stay informed about the Digital Marketing world with this Blog. Get the latest Digital Marketing news, List of Digital Marketing Institutes and Courses in India, and learn from the experiences of other Digital Marketing Scholars. One of the popular blogs on Digital Marketing Admissions, helping applicants learn the best practices and avoid common mistakes while choosing an institute for career growth. 

Banner Ads

Banner Ads

Get to know about Banner Ads. Stay informed about the Digital Marketing world DMI. One of the popular blogs on Digital Marketing admissions, helping applicants learn the best practices and avoid common mistakes while choosing an institute for career growth. BANNER ADS A banner ad, or a web banner, is an advertisement displayed into a web page. The advertisement consists of an image (.jpg, .png, .gif) or of a multimedia object (usually created using Flash). Thus, banner ads can be static or animated, depending on the technology used to make them. Banner ads are image-based rather than text-based and are a popular form of website advertising. The purpose of banner advertising […]

Ad Sense

Ad Sense

Get to know about AdSense. Stay informed about the Digital Marketing world DMI. One of the popular blogs on Digital Marketing admissions, helping applicants learn the best practices and avoid common mistakes while choosing an institute for career growth.  What Is Ad Sense? Google AdSense is an advertising service from Google that allows website owners to make money on their website by posting ads from Google AdWords. The ads generate based on the content the visitor is viewing or searching for and posted on a website using JavaScript. When any visitor clicks on an advertisement link or image banner, Google pays the website owner a percentage of what they charged for the ad. […]

Google Analytics

Google Analytics

Get to know about Google Analytics. Stay informed about the Digital Marketing world DMI. One of the popular blogs on Digital Marketing admissions, helping applicants learn the best practices and avoid common mistakes while choosing an institute for career growth.   Google Analytics If you’ve done any research on tracking data on your website, you’ve probably heard about Google Analytics. But what exactly does Google Analytics do? Google Analytics is a free website analytics service offered by Google that gives you insights into how users find and use your website. With Google Analytics, you can track ROI for your online marketing. You can sift & sort your visitors with dozens of dimensions. You can […]

Remarketing

Remarketing

Get to know about Remarketing. Stay informed about the Digital Marketing world DMI. One of the popular blogs on Digital Marketing admissions, helping applicants learn the best practices and avoid common mistakes while choosing an institute for career growth. What Is Google Remarketing? Remarketing is a clever way to connect with visitors to your website who may not have made an immediate purchase or enquiry. It allows you to position targeted ads in front of a defined audience that had previously visited your website – as they browse elsewhere around the internet. Your ads can show on any website that accepts advertising from the Google Display Network and in NZ this includes […]

Hubspot

Hubspot

Get to know about Hubspot. Stay informed about the Digital Marketing world DMI. One of the popular blogs on Digital Marketing admissions, helping applicants learn the best practices and avoid common mistakes while choosing an institute for career growth. HUBSPOT We’re pretty boisterous about our inbound marketing software selection: we use HubSpot. Not only that, but we help our clients use it, we recommend it frequently, and we’re considered a reseller of HubSpot in almost every sense of the word. I know what you’re thinking: Wait… I thought you said you were unbiased! Well, we are. One thing we don’t do is profit from reselling it’s software. Could we? Absolutely. In fact, we refuse our share of […]

Web Engagement

Web Engagement

Get to know about Web Engagement . Stay informed about the Digital Marketing world DMI. One of the popular blogs on Digital Marketing admissions, helping applicants learn the best practices and avoid common mistakes while choosing an institute for career growth. What Is Web Engagement? Web Engagement (WE) is a term that encompasses: “The process of building relationships with customers that result in them becoming ambassadors for your brand or product.” In this context the term ‘customer’ can include a variety of scenarios such as: a traditional customer who purchases from your company web site a reader who clicks on an ad  staff member who interacts with company content (e.g. on your […]

Email Marketing

Email Marketing

Get to know about E-Mail Marketing . Stay informed about the Digital Marketing world DMI. One of the popular blogs on Digital Marketing admissions, helping applicants learn the best practices and avoid common mistakes while choosing an institute for career growth.  What Is E-Mail Marketing? E-Mail marketing is a kind of internet marketing that occurs when a company sends promotional messages or materials to groups of people by email. Usually, these messages contain advertisements, commercial messages, sales solicitation or donation, or a call for business. Any kind of E-Mail with the said content can be considered E-Mail marketing and their purpose is to acquire new customers, build or enhance a company’s relationship […]

Blogging

Blogging

Get to know about Blogging. Stay informed about the Digital Marketing world DMI. One of the popular blogs on Digital Marketing admissions, helping applicants learn the best practices and avoid common mistakes while choosing an institute for career growth. What Is Blog? You’ve probably read blogs more than once, to be honest, your actually reading one now. But let’s get back to the point. What exactly is a blog? Blog is very similar to a website. I would say that blog is a diary/journal that is (mostly) maintained by one person – blogger. Usually, blogs are being updated quite often (once a day, once a week, once a month). Blogs can be private, but […]

SMM

SMM

Get to know about SMM. Stay informed about the Digital Marketing world DMI. One of the popular blogs on Digital Marketing admissions, helping applicants learn the best practices and avoid common mistakes while choosing an institute for career growth. What Is SMM? Social media marketing is a form of Internet marketing that utilizes social networking websites as a marketing tool. The goal of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach. One of the key components of SMM is social media optimization (SMO). Like search engine optimization (SEO), SMO is a strategy for drawing new and […]

SMO

SMO

Get to know about SMO. Stay informed about the Digital Marketing world DMI. One of the popular blogs on Digital Marketing admissions, helping applicants learn the best practices and avoid common mistakes while choosing an institute for career growth. What Is Social Media Optimization Social media optimization (SMO) is the use of social media networks to manage and grow an organization’s message and online presence. As a digital strategy, social media optimization can be used to increase awareness of new products and services, connect with customers, and ameliorate potential damaging news. When you optimize for either search environment, there are some direct and indirect benefits. The direct benefit is simply more people finding your […]